Helping to ensure that product development runs as an integrated effort with market development and is given equal attention …

By escalating these activities to the overall organisational strategy level, developing products better meet customer needs and the organisation's product development and innovation processes position it for future success, building on the fundamental value proposition.

Since typically some 60 to 75 percent of product costs are set in the design stage, systematic product development linked into the market development process represents a long-term cost reduction lever.

Product Management

Product Development is literally the start point in the creation of an organisation involving a critical set of activities that bring into reality its fundamental offerings, ideally conceived to address particular market needs and constantly refreshed through a rigorous process of innovation and re-renewal.

Product Management is the process of designing, building, marketing, operating, maintaining and retiring a product or service; an entire product life cycle that may range from a fleeting matter of weeks to several years and even decades. The Product Manager serves as the leader of cross-functional teams necessary to bring the full range of talents to bear on this critical activity.

We frequently come across organisations that have long ceased to focus on product development as a core competency, content to service the market through products and services that gradually evolve reactively to meet changing needs. The opportunities to instil new life into an organisation's offering through a continuous process of innovation and critical market assessment seems to pass too many by. This represents multiple lost opportunities in terms of new revenue streams, cost reductions and competitive excellence.

TRIMENTIS is able to put into place the strategies, the processes and the people capabilities to innovatively drive the development of market leading products and services, to manage their ongoing performance against robust strategic, market and operational criteria, and to constantly reinvent the organisation through a process of change and renewal.